Storytelling has been revered as one of the most important skills since it ensures you leave an impact on the listener and communicate effectively. This is the reason “Business Storytelling” has been doing rounds in the corporate world at a time when attention spans have become that of a goldfish. It is with this skill that great leaders and businessmen have stirred entire workforces to build something big and sustainable. We discuss this skill with a veteran who is in the business of teaching business storytelling to the top management to help them reach and leave an impact across the organization. Tune in to this episode to learn why business storytelling works and how can you become better at it.

Indranil Chakraborty is a seasoned professional. He is the Founder at StoryWorks, an organization which helps companies harness the power of effective storytelling. Among his previous stints, he was the Chief Marketing Officer at Mahindra Holidays & Resorts and the Global Brand Director at HUL.